I recently stumbled upon this stat:
Email marketing has a 4,200% ROI (and even higher in certain industries).
Yet, only 64% of small businesses use email marketing, which makes me scratch my head because:
Check this out:
88% of people check their email daily (don’t you want to be in front of them?)
61% of consumers spend over 8 seconds viewing an email (longer than most social posts)
77% of buyers say their preferred form of contact is email
People are 3x more likely to make a purchase from email than social media
You don’t need a marketing degree to know that connecting in the inbox is the key to exploding your business’s growth — not just because so much happens in the inbox but also because so much of what happens in the inbox extends to other types of content creation.
So often, entrepreneurs think they need to dominate one area.
In reality, you need to share your message across multiple platforms.
Feel overwhelmed thinking about that? I get it, but here’s the good news:
You don’t need hours to pull together your newsletter, blog post, podcast or YouTube videos, or even social media posts.
The most profitable newsletters now copy and paste many of their emails onto their websites, saving massive amounts of time and avoiding duplicate work.
AI has made it super simple to extract social media post ideas from newsletters, so you never have to question what to say in your feed.
Entrepreneurs have found it’s 10x easier to pull together lucrative podcasts, vlogs, and speaking gigs after curating weekly content for their industry.
And that’s why I advocate for an overarching content strategy (as I talked about yesterday in my live on Instagram).
That’s also why I, Kimberly Crossland, am thrilled to have built the Content Creation Lab where entrepreneurs can have more confidence in marketing their business through:
Weekly done-for-you content strategies
Hands-on coaching, feedback, and training
Accountability programs (and prizes!)
A collaborative community to unlock even more audience growth opportunities
This membership is for wanna-be-full-time entrepreneurs and full-time business owners who are tired of living on the hamster wheel of content creation OR aren’t sure where to start sharing ideas and building an audience for their business.
Normally, I charge $1,000 monthly to do this work for my clients (and that doesn’t include the strategic feedback, hands-on support, and community).
Then it’s $147/month after that (for a minimum of 3 months total, after which you can cancel anytime), which is still peanuts compared to what you’ll get:
Hours back in your week to create your product, course, or serve your clients
People stopping you and saying, “I’ve noticed you’ve shown up in my world a lot more, and I love what you’re doing!”
And others saying, “I just saw you’re building something really cool — we should connect!”
And even others buying in the middle of the night without you ever having to be on a sales call, allowing you to wake up to a PayPal notification from a sale made while you were in dreamland.
All of these things have happened to me as a result of the system I’ve created for you.
And I can’t wait for you to experience the thrill of the same things happening for you!
The $100 off your first-month offer expires on Monday, just a few days from now. Wait to join until the last minute if you love a good dose of anxiety and dread. But truthfully, if that’s your jam, you probably won’t love Content Creation Lab because inside, I’m all about simplifying and strategizing for ease.
This is for you if you love spacious, intentional content creation that brings sales.
See you inside?
~ Kimberly